Bike sales surged ahead in August

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Published on 7 September 2020 by Mike Waters

In welcome news for the motorcycle industry, sales and registrations continued their recent run of success in August and achieved 31.2% year-on-year growth overall. 

New statistics released by the Motorcycle Industry Association (MCIA) saw sales and registrations of mopeds rise by a promising 22.9% when compared to the same period last year, while sales and registrations for motorcycles as a whole went up by 31.9%. 

Touring machines did particularly well, seeing 43.6% year-on-year growth, while sports tourers also performed strongly with 29.5% growth year-on-year.  

In a reassuring sign of energy in the market after drastic falls earlier this year, every single category of powered two-wheeler saw year-on-year growth last month. Furthermore, every category except trail/enduro machines recorded double-digit year-on-year growth, and the latter still managed a respectable 6%.  

Welcoming the news, the National Motorcycle Dealers Association's (NMDA) Patrick O’Connell said: "The positive trend facing low-powered machines is clearly indicating that the move away from public transport is benefitting this segment of the motorcycle market."

If you would like to find out more about the benefits of switching to two wheels, please visit the MCIA’s ‘Unlock your freedom’ campaign here 

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