Going green? 6 in 10 would not consider buying electric vehicles

Yamaha PES 06

Published on 24 September 2015 by Gill

The UK still has a way to go in convincing its motorists to seriously consider switching to green motorcycles, cars and other vehicles.

Research by Direct365 found that 60% of respondents would not consider converting from petrol and diesel, with older age groups appearing to be the most resistant.

More than half of 18- to 24- year olds surveyed said they would be inclined to buy an electric vehicle, but this drops to 31% and 33.9% for ages 35-44 and 45-54 respectively.

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The government says that transport is second only to energy generation when it comes to greenhouse gas emissions contributions. And with the UK expected to cut emissions by some 80% by 2050, a cleaner transport sector is a must moving forward.

Direct 365’s research suggests that more technological advancements need to occur before public confidence reaches a level where more people will change their motoring choice to electric. Nearly two thirds of respondents said that development of electric vehicles is important, though only 20% said it should be considered a ‘priority’.

Enter electric highways?

Encouragingly, the government announced last month that “electric highways” will be trialled in the UK. In a nutshell, the new technology will allow drivers to charge their electric vehicles as they travel along certain roads.

Emma Gilroy, Brand Development Manager at Direct365, said the latest findings show that work still needs to be done to convince a lot of people that electric vehicles are the way forward.

“Great strides have been made in the development of electric vehicles in the past few years, and it seems that people are steadily coming around to the idea of buying one. However, there’s still a long way to go before everybody is convinced that this is the future of motoring. It’s interesting to see that it’s the younger generations who are the biggest advocates of electric vehicles.

Emma added: “There’s no doubt that ‘range anxiety’ is a big concern for motorists, and the risk of being stranded when your electric car runs out of battery power is understandably off-putting. It’s encouraging that a potential solution in the form of electric highways is already in the pipeline.”


How an electric highway would work