Motorcycle sales boom in 2016
2016 was an excellent year for motorcycle sales, despite issues with consumer confidence following Brexit.
The total registrations for new powered two-wheelers was 11.7% higher than in 2015, with 128,644 new machines being registered during the year.
As stricter Euro 4 regulations took full effect on January 1, the final months of 2016 also saw an increase in sales as dealers tried to clear inventories of Euro 3 machines.
Steve Kenward, CEO of the Motorcycle Industry Association (MCIA), said:
“With rail fare hikes, public transport strikes and increasing congestion on our roads, many people are turning to motorcycles and scooters as a more affordable and efficient form of commuter transport, which is reflected in the type of bikes which are selling well.”
But what about the coming year ahead?
Steve Kenward added: “[We] anticipate similar sales for 2017…Current predictions will depend on how Brexit affects consumer confidence, but a combination of high public transport costs and stressful driving conditions is likely to induce more people to opt for a powered two-wheeler during the next 12 months.”